1. It costs 5 X more to acquire a new customer than it does to keep current customers?
2. Between 60-80% of your gross revenue comes from REPEAT CUSTOMERS!
3. By focusing on repeat business, you will create a group of loyal customers that will happily promote your business - nothing like word-of-mouth referrals!
4. Businesses are built on customer retention, 80% of future profits come from 20% of current customers!
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